Politics & Elections Blog: December 2012

Exploring the Digital Election

Wednesday, December 12, 2012

Posted by the Google Politics & Elections Team

Digital Lessons Learned from 2012

Monday, December 10, 2012

Posted by: Rob Saliterman (R Team), Evan Rowe (D Team) and Luke Rodehorst (IE Team) Google Politics and Elections TeamExploring the 2012 Digital ElectionDigital Compilation from the 2012 Campaign Cycle” booklet1. Delivering Maverick PAC’s Message to the Right Audience Read the full case study here2. Ami Bera went up early to avoid the noise and define the candidatesRead the full case study here3. Click-to-Call-CongressRead the full case study here4. Extending the Reach of TV with a complimentary online video strategy on YouTubeRead the full case study here

New study: Voters tuning in earlier, find Internet the most reliable for candidate info

Wednesday, December 5, 2012

Cross-Posted by Karl Agne, Founding Partner GBA Strategies and Robert Blizzard, VP Public Opinion Strategies

[From time to time we invite guests to blog about initiatives of interest, and are very pleased to have Karl Agne of GBA Strategies and Robert Blizzard of Public Opinion Strategies join us here. – Ed.]

read the memo here

Politics and Elections Blog

Exploring the Digital Election

Digital Lessons Learned from 2012

New study: Voters tuning in earlier, find Internet the most reliable for candidate info

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